Après-Ski: The trend to shop this winter
Whether it’s a result of Lady Gaga’s upcoming film “House of Gucci” or the anticipation of snowy weather, the après-ski trend is here.
Après-ski style, or, as it’s known on TikTok, an “old money aesthetic,” has already garnered more than 90 million views on the app. The winter version of the rich-girl trend involves dressing as if one would take a luxe ski holiday in Aspen or St. Moritz. What does this translate style-wise, exactly? Shearling coats, Aran sweaters, Moon Boots, and the like.
Alongside TikTok fashion girls, Stylight users were searching for pillars of the trend in droves.
Aesthetically-apt brands like Ralph Lauren and Moon Boot have seen an increase in clicks of +98% and +1,398%, respectively, since the start of the month.
Polo Ralph Lauren
Polo Bear wool and cashmere sweater Red
$428.00
Mytheresa
Lauren Ralph Lauren
reversible logo belt - Brown
$81.00
Farfetch
Polo Ralph Lauren
Floral midi dress Black
$365.00
Mytheresa
Polo Ralph Lauren
Checked wool miniskirt
$428.00
Mytheresa
Moreso, key staples of the trend are buzzing on search. Aran sweaters have seen a 33% increase in clicks on Google, Yeti boots an 657% increase, and shearling coats, a 12% rise.
Muubaa
Muubaa Woman Shearling Biker Jacket Black Size 10
$1,641.00
The Outnet
Apparis
Ron faux-shearling jacket - Brown
$368.00
Farfetch
Apparis
faux-shearling trim coat - Brown
$331.00
Farfetch
Mother
The Patch Pocket Roamer Lucky Penny Jacket
$395.00
Mother Denim
On Stylight, searches for quilted vests, like the one seen here on Gigi Hadid, have risen by 75%.
To shop highlights from the luxe ski-style trend just in time for winter, scroll below to shop our fashion picks.
Stand Studio
Stand Studio Woman Billie Quilted Shell Jacket Black Size 34
$503.00
The Outnet
Polo Ralph Lauren
Turtleneck sweater Brown
$428.00
Mytheresa
Polo Ralph Lauren
Cashmere sweatpants
$428.00
Mytheresa
Polo Ralph Lauren
Wool-blend cable-knit cardigan
$365.00
Mytheresa
Polo Ralph Lauren
Cotton-blend sweater
$321.00
Mytheresa
Polo Ralph Lauren
Polo Bear wool and cashmere sweater Red
$428.00
Mytheresa
Moon Boot
Dark Side shearling and suede boots Brown
$475.00
Mytheresa
