Swedish bloggers we want to be friends with
They’re achingly cool, impossibly stylish (all the time! Like, every day!), and they look as though they’d be damn-awesome to be friends with. These Swedish bloggers aren’t just style inspiration, they’re life inspiration. Cool girls who’ll likely be jet-setting to an incredible location for their winter getaway, these are casually elegant women with flawless makeup and perfectly imperfect hair.
Aside from her influencer career, Stockholm-based Lisa Olsson founded the jewellery company NOOTKA JEWELRY.
These Swedish bloggers execute the high-low designer brand blend with ease and leave us mere mortals to fangirl embarrassingly so. Who are these Scandi goddesses we want as our mate? Read on.
The influencer: Angelica Blick
Friend perks: Teaching us how to emulate her Cali-boho aesthetic; hearing anecdotes from when she designed a collection for rapper Nelly; giving us the best travel tips and city recommendations.
Laneus
feathered mini dress - Pink
$564.00
Farfetch
Cinq à Sept
Athena dress - Grey
$595.00
Farfetch
Asos
encrusted bodice faux feather midi dress-Pink
$148.50
ASOS
The influencer: Kenza Zouiten
Friend perks: Sharing blogging advice from her decade-long blogging career; being lent clothes from her label, Ivyrevel; supplying us with backstage gossip from when she hosts TV shows such as the MTV Europe Music Awards.
LOQ
Olea leather sandals White
$323.00
Mytheresa
Zimmermann
Leather sandals White
$395.00
Mytheresa
by FAR
Kaja leather sandals White
$354.00
Mytheresa
The influencer: Elin Kling
Friend perks: Learning from the master how to mix neutrals so they still look interesting; being given old samples from her fashion label, Totême; being her plus-one to industry parties.
Asos
Madison high vamp heeled mules in black
$32.00
ASOS
Sarah Chofakian
leather mules - Black
$305.00
Farfetch
Stuart Weitzman
Elisabetta embellished suede mules Black
$450.00
Mytheresa
Asos
Sienna heeled mules in black weave
$64.00
ASOS
The influencer: Lisa Olsson
Friend perks: Receiving home décor tips from the interiors-obsessive; perfecting street style posing with her help; improving our Instagram game through tips on how to take a great lifestyle shot.
Acne Studios
Cotton shirt Blue
$300.00
Mytheresa
Stradivarius
corduroy shirt in aqua blue
$30.00
ASOS
Weekday
Arin button through shirt in navy Blue
$56.00
ASOS
Citizens Of Humanity
Jules denim shirt Blue
$301.00
Mytheresa
The influencer: Petra Tungården
Friend perks: Scoring freebies sent to her at Metro Mode; house-sitting at her amazing place while she’s on holiday; finally taming our locks thanks to useful pointers from the poster girl of great hair.
Solace London
Chanton Plissé Mini Dress Light Green
$585.00
IFCHIC
Warehouse
Kimono Sleeve Knot Front Midi Dress-Green
$109.00
ASOS
Maggie Marilyn
Its Up To You Silk Midi Dress Green
$470.00
IFCHIC
The influencer: Victoria Törnegren
Friend perks: Obtaining easy-to-replicate suggestions from the queen of chic urban living; getting the low-down on how to achieve a bangin’ bikini pic; learning which jeans to choose from the denim aficionado.
-10%
Acne Studios
Acne Black
$429.00
$477.00
Balardi
-45%
Acne Studios
Scarves Pink
$260.00
$471.00
Yoox
-13%
Acne Studios
Acne Studios Grey
$560.00
$641.00
Balardi
Acne Studios
Womens Skinny fringed scarf White
$240.00
Simons
-3%
Acne Studios
Grey/Light Grey Scarf In Wool And Alpaca Blend
$588.00
$604.00
Balardi
Acne Studios
Womens Colourful narrow wool scarf Black
$290.00
Simons
-55%
Acne Studios
Dress
$590.00
$1,302.00
Balardi
Acne Studios
Womens Face patch square hat Black
$250.00
Simons
Acne Studios
Hats Blue
$358.00
Balardi
Acne Studios
Womens Black 2021 wide-leg jean
$590.00
Simons
-3%
Acne Studios
Acne Blue
$558.00
$575.00
Balardi
Acne Studios
Womens Pansy Tuque Hat Black
$250.00
Simons